thedsgnblog:

Anagrama   |    http://anagrama.com

"The shop started up as a project by Novelty’s partners once they returned from the exciting and ever-evolving New York fashion scene. The shop was to feature handpicked items that could be considered quirky and novel trendsetters, something you couldn’t find in any other shop, hence our choice for naming.  

Like its attire inventory, the brand is sober and feminine but has the ability to thrive among more eccentric elements, such as the watercolor marks in the stationery or the collage-like composition of its printed ad.”

Ideas exchanged generate constant inspiration. Different points of view, opposite focus conciliation and comprehension of our own views, complement our success. That is why we open our doors with the best attitude to continuously collaborate with the press and education.

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